Article

Skeletal Metal and UFC Release UFC® Octagon Line

The Ultimate Fighting Championship, the premier brand in mixed martial arts, and Skeletal Metal LLC (SKM), creator of surgical steel jewelry, today launched the first ever UFC branded jewelry. Available through UFCstore.com, the UFC line launches today with Men’s bracelets styled after the famed UFC® Octagon™.

Las Vegas, NV (USA) – The Ultimate Fighting Championship, the premier brand in mixed martial arts, and Skeletal Metal LLC (SKM), creator of surgical steel jewelry, today launched the first ever UFC branded jewelry. Available through UFCstore.com, the UFC line launches today with Men’s bracelets styled after the famed UFC® Octagon™.

UFC President Dana White, wearing the black Octagon Bracelet, announced the deal earlier today at the UFC 94 weigh-in event inside the MGM Grand Garden Arena.

“UFC is always pushing the edge when it comes to innovation in our brand,” said Dana White, UFC President.  “When we wanted to create a line of UFC jewelry, we immediately turned to Skeletal Metal here in Las Vegas to design pieces that fit the UFC lifestyle and convey the excitement and energy of our sport."

“Joining forces with the world leader in mixed martial arts to develop a new line of UFC jewelry was an easy decision for us,” said Dr. Mike Crovetti, Skeletal Metal Founder and CEO. “UFC represents a powerful demographic all over the world, and exciting new opportunities for the SKM brand.”

The Octagon bracelet is made from an actual surgical steel reconstruction plate used in orthopaedic surgery to secure broken bones. This plate has been ion plated in black for a sleek, cutting-edge look.  The UFC will market the Octagon jewelry line on television, in UFC catalogues, online at UFC.com and at UFC live events. Men’s Octagon bracelets are available now via UFCstore.com for $139 (Polish/silver) and $159 (Black).  Women's Black and Polish Octagon bracelets will be available in the near future.

The Octagon line is the first of an extensive line of UFC products to be produced under the strategic partnership, which includes the support of UFC in the marketing, sales and distribution of the Skeletal Metal products.

Sunday, February 21
2AM
GMT
Pittsburgh, PA

Media

Recent
Did Sage Northcutt take on too much too soon? Hear from fellow karate-based fighter Stephen Thompson, who weighed in on Northcutt and his future in the UFC during fight week in Las Vegas last week.
Feb 10, 2016
UFC.com insider Forrest Griffin and host Matt Parrino look at the fallout in the rankings from Fight Night Las Vegas. Stephen "Wonderboy" Thompson makes a huge jump at welterweight, and prospect Justin Scoggins has arrived.
Feb 9, 2016
UFC light heavyweight champion Daniel Cormier spoke to UFC.com about his rematch against former champion Jon Jones at UFC 197 in Las Vegas as the MGM Grand Garden Arena. Tickets go on sale to the public for UFC 197 on March 4.
Feb 9, 2016
Watch the post-fight press conference of Fight Night: Cowboy vs. Cowboy live following the event.
Feb 21, 2016